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Newsletter no.002  November 2008



Kapro is a global manufacturer and developer of innovative hand tools for the professional market. We make spirit levels, laser levels, and layout, marking and measuring tools for a range of applications, projects, and jobs. Our products help get the job done - in the home and on the job site. At Kapro, we know that our tools help you achieve your vision. Kapro. Tools with Vision™







 Gary's Sales Bytes
From the desk of Gary Israelit, VP Sales & Marketing
Tough times are forcing all of us in the industry to revaluate market trends and adapt our sales and marketing strategies. More home owners are concentrating on maintenance and repairs rather than big do-it-from scratch projects. General contractors with a variety of skills are more in demand, while many sub-contractors are moving from residential to commercial and industrial projects.



 New Promotions

Pipe Level Sets on Clip Strip

 

The simple way to level pipes, these spring-loaded pipe levels clip on and stay on. Eye-catching packaging attracts attention in stores. Available now as a 5-piece clip-strip at discounted prices.




 Close-up on Patents

Kapro Invents: Postrite® Folding Post Level 

 

A standard post level is forever locked in a rigid shape that limits its use to posts or pipes of a particular diameter, and takes up more room than it needs to in a toolbox. The patented Kapro 340 Postrite® is unique among post levels, adjusting to any size post, and folding completely open or closed.




 Tool Tips

How to Set Shelves

 

Set shelves perfectly with just one simple tool, and without taking measurements! All you'll need is a Set-a-Shelf™ ruler and a pencil.



 Focus on Distributors

Ad campaign in the Ukraine

 

"Kapro – the best levels available," the street advertising says in downtown Kiev. At the same time, Levsha's Kapro car is making an impression with its standout Kapro graphics.


 
 
Phone +972 4 698.6204
Fax +972 4 698.7225
E-mail quality@kapro.com
www.kapro.com
 
KAPRO Industries Ltd.   •   Kadarim 20117 Israel
 


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